Healthcare marketing built on trust and booked appointments.
A healthcare marketing agency for Indian hospitals, clinics and specialists. Local search, doctor-led content and compliant campaigns measured in consultations booked — never in claims we cannot defend.
Compliant growth for clinics and hospitals.
Location pages, speciality pages, GBP optimisation, review generation and map-pack visibility for every branch.
Google Ads on genuine treatment queries with tight negatives and policy-safe copy, routed to speciality landing pages.
Short educational video, explainer articles and myth-busting content that builds authority without making prohibited claims.
Structured review requests, response protocols and sentiment tracking across Google, Practo and Justdial.
Fast booking pages, WhatsApp and call routing, missed-call recovery and front-desk follow-up scripts.
Every asset checked against advertising rules and platform health policies before publication, with claims documented.
Healthcare marketing benchmarks in India.
| Metric | Typical range | What it means |
|---|---|---|
| Cost per lead (clinic) | ₹150–₹900 | General consultation at the bottom; surgical and fertility specialities at the top. |
| Cost per booked appointment | ₹400–₹3,500 | Follow-up speed changes this more than bidding does. |
| Lead to appointment | 20%–45% | Front-desk response time is the dominant variable. |
| Map-pack share of enquiries | 30%–60% | For single-location clinics, local search usually beats paid on cost per patient. |
| Review velocity | 8–25 per month | Consistent recent reviews outperform a large old review count in local ranking. |
| Content-to-enquiry lag | 6–12 weeks | Educational content compounds; it rarely converts in week one. |
Ranges are indicative for Indian accounts we operate and audit; your numbers depend on category, city tier and offer.
How the first 90 days run.
Location and speciality audit, GBP clean-up, claim review, call tracking and appointment-event setup.
Speciality and location pages published, review engine live, treatment-intent campaigns launched with policy-safe creative.
Booking-flow improvements, follow-up scripts, and budget shifted to specialities with the strongest consultation economics.
Straight answers.
What does a healthcare marketing agency in India cost?
Single-location clinics typically start around ₹50,000–₹1,00,000 per month; multi-speciality hospitals and chains usually run ₹1,50,000–₹5,00,000 depending on locations, specialities and content volume.
Is medical advertising allowed in India?
Advertising healthcare services is permitted within limits, but claims are constrained by the Drugs and Magic Remedies Act, medical council conduct rules and platform health policies. We avoid cure guarantees, comparative superiority claims and patient testimonials where regulations restrict them.
Which channels bring patients?
Local SEO and Google Business Profile do the heaviest lifting for clinics, followed by Google Search for treatment intent, Meta for awareness and camps, and doctor-led educational content for trust and referrals.
How do you measure results without tracking patient data?
Call tracking, appointment-form events and consented CRM stages only — no medical data in ad platforms. We report cost per booked appointment and cost per consultation, not raw clicks.
Do you work with individual doctors?
Yes. Personal-brand programmes for specialists — educational video, local search visibility, review management and referral-friendly content.
Free clinic visibility audit.
We review your local search presence, reviews and appointment flow, then show what is costing you patients.
Book a free audit →