Social that earns attention and pipeline
A social media marketing agency for Indian brands running Instagram, YouTube, LinkedIn and WhatsApp. Strategy, short-form production, community and paid amplification, reported on qualified demand rather than follower count.
What the retainer covers.
Platform roles, posting cadence, content pillars and a hook bank drawn from real customer questions — not a generic content calendar.
Reels, Shorts and vertical video shot in batches, cut into multiple hooks, with subtitles and regional-language versions.
Brand-consistent statics, carousels and story frames built to be saved and shared, not just posted.
Comment and DM handling with defined response times, escalation rules and a tone guide the team can actually follow.
Boosting the organic winners, plus structured paid social campaigns judged on cost per qualified lead or purchase.
Nano and micro creator programmes with usage rights, so the best-performing organic collaborations become paid ads.
Indian social benchmarks.
| Metric | Typical range | What it means |
|---|---|---|
| Instagram reach rate (non-follower) | 40%–75% | Short video drives most of it; static-only accounts sit far below this. |
| Saves per 1,000 reach | 3–12 | Saves and sends predict distribution better than likes do. |
| LinkedIn engagement (B2B) | 2%–6% | Founder and employee accounts consistently outperform the company page. |
| Content volume | 12–20 pieces/mo | Split across video, carousel and story rather than one repeated format. |
| Organic-to-paid promotion rate | 10%–20% | The organic winners are the cheapest source of proven ad creative. |
| Monthly retainer | ₹35,000–₹3,00,000 | Set by channel count, production volume and whether paid is included. |
Ranges are indicative for Indian accounts we operate and audit; your numbers depend on category, city tier and offer.
The first 90 days on social.
Channel audit, competitor teardown, content pillars, tone guide and a hook bank built from customer questions and search demand.
First production batches ship, formats get tested against reach and saves, and community response standards go live.
Winners become paid creative, creator collaborations start, and reporting shifts to qualified traffic and cost per lead.
Straight answers.
What does a social media marketing agency cost in India?
Organic-only management runs ₹35,000–₹1,20,000 per month depending on channel count and content volume. Organic plus paid social with a creative engine typically lands at ₹1,00,000–₹3,00,000 per month, with ad spend separate.
How many posts per month should a brand publish?
Twelve to twenty pieces across formats is a workable base: short video carries reach, carousels carry saves, and stories carry frequency. Posting daily with weak concepts costs more and performs worse than three strong videos a week.
Which platforms matter for Indian brands?
Instagram and YouTube for consumer reach, LinkedIn for B2B pipeline, WhatsApp for retention and conversion, and X or Threads only when a founder is genuinely active. Everything else is usually a distraction.
Do you handle regional languages?
Yes — Hindi, Tamil, Telugu, Marathi, Bengali, Kannada and Gujarati versions of hero content, which typically lowers CPM materially outside the metros.
How is social measured?
Reach and saves for organic, but the scoreboard is qualified traffic, leads, assisted conversions and cost per acquisition on the paid side. Follower count is not on the report.
Free social teardown.
We review your last 60 days of content, name the formats worth doubling, and script three hooks to test next week.
Book a free social teardown →